iroha is a design consultancy based in Zurich. The focus of iroha’s work is to deliver visual communication solutions with a multidisciplinary approach. Projects are carried out in a collaborative way with each client. iroha operates internationally for cultural and commercial clients who value the power of design.
The founder, Hitomi Murai, is a Japanese art director/designer. Her design careers in New York, London, and Tokyo bring broad views and cross-cultural perspectives. Murai founded her office in Tokyo in 2004, after nine years of practice at companies such as 2×4 Design and Makoto Saito Design. In 2009, the office was relocated to Zurich. Murai holds a dual B.A. in Fine Arts and in French Literature from Mount Union College and a B.G.D. and a B.F.A. in Graphic Design from the Rhode Island School of Design.